The Embroidery Company is a locally owned and operated family business located for your convenience right in the CBD. Although the business has been operating for 20 plus years we have been operating as the NEW OWNERS since February 2024.

We were impressed by the quality and versatility of the embroidery and custom apparel branding as a modern marketing tool. We love the opportunity to interact with our clients and it is our pleasure to be able to support local business. We strive to meet your deadlines and have your job to you on time. Some deadlines are tight but we haven’t missed one yet.

Our 3 x Four head embroidery machines makes us the largest Embroidery Company in Rotorua giving us the ability to do larger jobs in a shorter time. As well as catering for all your embroidery and garment needs we can also supply Screen Printing, DTF prints & custom sublimated uniforms.

Embroidery is our prime service and lends itself to many subjects. It is great in a retail situation to define your staff from the general public. Your logo on a shirt lets the public know who they can approach for assistance. While your staff is wearing your uniform they are passively advertising for you. Security for your ownership of garments, towels, pillow cases, tea towels etc.

Great for sports sponsorship, gets your name out there whenever the team is wearing your logo on their shirt or cap, track suit, jacket, gear bag,etc.

Protective clothing embroidered with your company logo allows the public to identify your staff.

There are times in our lives when a personalised gift is appropriate. Birthdays, Engagements, Weddings, Anniversaries (personal & business). We can embroider on Towels, Robes, Cot Blankets, onesies, sweatshirts and beyond.

We can work with the garments that you supply or we have a range of catalogues available for you to browse through, to choose suitable products from. We are happy to make suggestions based on your business type and/or personal requirements.


Embroidery lends itself for school uniforms, Café’s, Restaurants, Tourism, Motel Hotel staff, Towels, socail events, clubs, groups & special occasions. A wonderful media for the tourism industry or a personalised gift for a special occasion.

Embroidery is a cost effective option & we operate with no minimum order quantity.